Business Model Canvas and Sustainable Product-Service System Design: Proposal for a convergent approach for designing sustainable and innovative business models
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Title:
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Business Model Canvas and Sustainable Product-Service System Design: Proposal for a convergent approach for designing sustainable and innovative business models |
Author:
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Sampaio, Cláudio Pereira de; Martins, Suzana Barreto
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Abstract:
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This paper presents the results of a research on the applicability of the sustainable product-service
system design (S.PSS) and business model design, adopting Business Model Canvas as a main tool.
This resource is an essential part of an integrated and modular methodology for research and
development (R&D) that was designed to support the development of new materials, products and
business models from solid waste, but also useful in other projects focused in sustainable innovation.
The methodology included, beyond critical literature review, the construction of the methodological
model, including one-page briefs for each tool incorporated in the model. The results pointed out
that is possible to combine sustainability and business in a comprehensive and feasible method to
improve the quality of R&D projects on solid waste, in a more systemic way. |
URI:
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https://repositorio.ufsc.br/handle/123456789/249573
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Date:
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2018-04-18 |
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