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Abstract:
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The objective of this article is to present a qualitative research with documentary analysis of textile
material trends for the winter fashion of 2022, in order to elucidate the relationships between
sustainable, aesthetic, functional, and symbolic attributes and to draw a parallel between the positive
emotions that influence consumers' choice of sustainable fashion artifacts. Furthermore, this study
seeks to evaluate consumers' perception of the aesthetic, symbolic, and ecological attributes used in
selecting textiles for the creation of sustainable artifacts for contemporary society, even without prior knowledge of fashion. Based on the analyses conducted, this study aims to provide insights for
designers to choose materials with lower environmental impact for their collections and thus promote
more effective communication with the target audience. |
